• Transform magazine
  • November 22, 2024

Top

Growing creative communications worldwide

Cannes-Lions.jpg

Cannes Lions, perhaps the biggest event in the communications calendar, runs all of this week with more categories than ever before.

This year Cannes Lions received 37,400 entries from 97 different countries. The five countries with the highest amount of entries submitted are USA, Brazil, UK, Germany, and France.
Entries will be judged by 17 international juries and winners will be announced over the course of the festival, starting from 17 June.
“Overall entries are up close to 5% on last year, and we’re delighted with the response to the inaugural Product Design Lions category as we bring into the Cannes Lions mix a whole new sector,” comments Philip Thomas, CEO of Lions Festivals.
“The changing shape of the entries into Cannes Lions show how quickly our industry is evolving, and the winners revealed at the Festival will once again shine the spotlight on those who are leading the way.”
One of the categories that saw a sharp increase in the amount of entries received was the Cyber Lion category, now the third largest category at the festival. This is down to the increasing prevalence of digital communications. Other more traditional categories, such as Film, Press and Radio, have tellingly seen a small drop in entries.
The Cannes Lions International Festival of Creativity is held at the Palais de Festivals from 15 to 21 June.