Largest e-commerce investor rebrands to reflect ambitious growth plan

Clearbanc, the world’s largest e-commerce investor, has rebranded to Clearco and a $100M in new Series C equity funding to fuel the company’s ambitious growth plans.

The rebrand to Clearco reflects the company’s evolution from a source of efficient capital for founders to a broader platform of growth products and services. The strapline that appears on the logo ‘By founders for founders,’ will remain the same.

The move from Clearbanc to Clearco really signals our move beyond capital. We've invested US$2 billion in 4,500 plus companies, and we're building a product suite to support founders that goes far beyond funding, based on what they've told us they need most. Our new name reflects our broad commitment to partnering with founders to build thriving businesses,” says  co-founder and president of Clearco Michele Romanow.