Bush Heritage Australia reveals new brand strategy and identity

The not-for-profit conservation organisation tasked FutureBrand Australia with devising a new brand strategy and identity which could align the brand with delivering on its ambitious 2030 strategy of doubling its impact before the end of the decade. In addition to also addressing brand immersion and experience, the next phase of work is set to include a website relaunch in late 2023 and a national ad campaign rollout from May.