BUFARMA, formerly Domizia, departs from generic identity

London-based design agency SoreThumbStudio helped organic buffalo milk skincare brand BUFARMA embrace a new ‘extra-ordinary’ identity that sets it apart from competitors. The modern yet traditional product design is deliberately au naturel, characterised by a muted colour palette and packaging in the style of a customary aluminium milk urn. BUFARMA’s eco-credentials are reinforced in this launch as the packaging has been made fully recyclable.