More than just a card: Getting credit beyond credit cards by making the invisible visible

Mastercard was overlooked as a key player in the technology landscape – often misrepresented as ‘just a credit card company,’ rather than the technology leader they’ve always been. Mastercard pioneers much of the digital safety, security and payments technology around the world – but you wouldn’t know it because this critical infrastructure is invisible and intangible. Alongside the Mastercard team, Design Bridge and Partners created the tools to showcase the impact Mastercard has on billions of people every day through a visual and verbal expression that reflects the cutting-edge work done by the Technology team to build systems that never fail, for a world that never stops, and further solidifies Mastercard as an organisation built around technology.

This session was recorded on October 3 at Transform Live North America 2024.