• Transform magazine
  • July 06, 2024

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Adrianna Marie Lora

Mobile bill app transforms into a lifestyle companion

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Airtime, formerly Airtime Rewards, partnered with ODA Branding to outgrow its old mobile bill-paying tool brand identity and be seen as a mobile life companion. Airti...

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Jose Cuervo’s new campaign to ‘Liberate Your Spirit’

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Tequila brand Jose Cuervo partnered with global creative agency Creature London to create new movement. The ‘Liberate Your Spirit’ campaign aims to build upon the Jose Cuervo brand and change perceptions of tequila....

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hipages undergoes rebrand following business repositioning

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The Australian brand, which is the country's largest online tradie marketplace, partnered with global brand agency FutureBrand following a business transformation. Repositioning as a software as a service (SaaS) p...

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Greece's largest private energy company undergoes sunny rebrand

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Energy company Protergia partnered with global design agency SomeOne to craft a rebrand that emphasises warmth and optimism. Protergia hopes the new design will reposition the company as the 'customer champion&#39...

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Ubisoft unveils masterbrand for strategy game Anno

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Video game company Ubisoft has partnered with Wolff Olins and Widen+Kennedy Amsterdam to create the first ever masterbrand for strategy game Anno. Ubisoft hopes this rebrand will be flexible to align with current and...

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Ready-to-heat meal service rebrand shows off colourful, distinctive personality

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Australian frozen meal company The Dinner Ladies teamed up with design studio Universal Favourite and illustrator Jake Foreman to create a modernised brand. The hope is the updated identity will reflect the brand'...

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Verbatim reveals modern brand identity to redefine its role in everyday life

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Global electronics brand Verbatim partnered with UK creative design agency Dusted to launch a new brand identity. The hope is the redesign will transition Verbatim from a legacy brand to a modern lifestyle brand....

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Leffe's first-ever sonic identity captures its abbey heritage

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Belgian beer brand Leffe, part of the Anheuser-Busch InBev portfolio, partnered with Jones Knowles Ritchie (JKR) and Massive Music London to create the brand's first sonic identity. Leffe hopes it can capture the...

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How Palantis designed vibrant visual identity for French summer pop up bar

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In 2022, event organiser Sebastien Maloi approached creative studio Palantis to help design visuals for his project, La Baignade. The project was a summer bar in La Baule-Escoublac that aimed to be a vibrant and relax...

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Collaborative earning app Fluz undergoes vibrant and maximising rebrand

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Fluz partnered with global brand and digital studio Koto to create a colourful rebrand. The design, which centres around the brand essence 'Life on Max', leverages the idea of maximising cashback, and now aims...

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