The Asia-based branch of television channel AXN has undergone a major rebrand as its owners, Sony Pictures Television, seek to diversify the channel’s portfolio away from its action genre....
Amy Sandys
Coming up for Eir
100 agencies and $16m later, Ireland-based Eircom telecommunications company has successfully rebranded its image and logo. It is now, simply, Eir. It is thought to be the largest rebrand seen in Ireland for almost 20...
‘Creative British flair’ for crab meat company’s rebrand
With an aim to target a market of more premium restaurants, the gourmet qualities of Oceanica Crab Meat’s product became the main focus of its recent rebrand....
#TransformTuesday: 22 September
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Promoting place with branded space
Producing an identifiable name and image has long been a prerequisite to ensure success for a product or company. Yet, although places have long drawn on culture to h...
