Bruno Maag

Bruno Maag discusses type as a conveyor of emotion Early humans appeared about three million years ago, evolving into homo sapiens about 300,000 years ago. Despite ou...

Bruno Maag says AI can be typography’s friend, if used to help make rational decisions about culturally sensitive issues Artificial intelligence (AI) is the latest te...

Bruno Maag explores the history of typeface, architecture and product design through Bauhaus inspired craft ‘Form follows function’ was the mantra of the Bauhaus, the...

With digital advancements determining the future of wayfinding apps, Bruno Maag explores the typography journey through transport and technology We navigate our envir...

Bruno Maag explores the challenges of localising a brand’s typeface to non-Latin scripts It was only last year that Johnston, the iconic typeface for Transport for Lo...

Bruno Maag discusses the development of the BBC’s new organisation- wide typeface, BBC Reith Public sector institutions are under constant scrutiny whenever they spen...

Make fonts your asset, Bruno Maag suggests to brands. Their inherent value can help a company communicate more effectively Irrespective of the media in which a br...

Bruno Maag explores the new language realities possible for brands with the use of emojis Pokémon Go is the latest in gaming and gives us a taste of augmented realit...

Bruno Maag explains why the value of typeface design and its usage is magnified in digital communications It has been 100 years since Edward Johnston designed the epo...

Bruno Maag examines how the branding of the American presidential race inspires modernity, revolution and dread Barack Obama’s 2008 presidential campaign set a new st...