• Transform magazine
  • December 23, 2024

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Customer focus is at heart of improving make-up brands online presence, research reveals

Lipstick

Research by digital agency, Organic, reveals that consumers are at the heart of improving make-up brand's online presence, and building successful websites. The research combined quantitative consumer research wit...

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New FutureBrand Index reveals boost for brands prioritising innovation and human well-being

Apple on books

The results of the 2021 FutureBrand Index, the annual perception study of PwC’s top 100 companies, reveal extensive changes in the perception of global companies since the start of the pandemic. The Index shows that b...

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Frost*collective creates the new Beamtree brand for a new era in healthcare

TT 31 August Beamtree

Beamtree, an Australia-based global healthcare tech company, worked with Australian branding agency, Frost* collective, to create a new name, brand strategy, identity and employee experience to fit for a new era in he...

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Chromatic Brands launches Velocity Risk rebrand

TT 31 August Velocity Risk

Nashville-based catastrophe insurance company, Velocity Risk Underwriters, LLC, have launched a new identity and refreshed name. Now known as Velocity Risk, the rebrand is a response to a rapidly evolving market, as r...

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venturethree creates new identity for US technology and entertainment brand

Xfinity Top 1

Global branding agency, venturethree, worked with US technology and entertainment company Xfinity to develop a refreshed brand identity centred around the idea of inclusivity, connection, and emotion....

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Mountain Dew launches new Flamin’ Hot MTN DEW

Mtndew Flaminhot Sparky Allover 16X9

Mountain Dew, a product of PepsiCo North America Beverages, tapped fellow PepsiCo brand, Cheetos, to launch Mountain Dew Flamin’ Hot, the first-ever beverage combining the sweet Dew with the spiciness of Cheetos....

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AGDA Design Awards 2021 open for entries

AGDA Design Awards 2021 Call For Entries White 976 607

The AGDA Design Awards, which recognise the best work in Australia across design, has officially opened for its 2021 entries. The awards aim to further the expand the discussion on design and stimulate the creative pr...

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Dongqi Design designs new identity for GOOTTT

7 Packaging

Shanghai-based design agency, dongqi Design, worked with 古茗, an experimental tea venture owned by milk tea brand Guming Tea, to develop its English brand and name....

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Denomination develops brand identity for Battery Point first ever whisky

Battery Point Distillery Barrel

Tasmanian distillery, Battery Point, launches its first ever whisky, with brand identity and packaging by drinks design specialist agency Denomination. Battery Point...

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Nigerian brands dominate #Africa20ChallengerBrands report

1200Px Flag Of Nigeria.Svg

Nigerian brands dominate the top four spots in #Africa20ChallengerBrands report. The report, launched by Lagos-based brand and design agency, FourthCanvas, highlights the emerging brands that have earned the most loya...

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