Juan Thomas Sanchez, general manager of the US and Latin America for design agency fst, speaks to Transform magazine about branding and design in Miami, from how the city's culture influences the agency's work...
Elettra Scrivo
Changing the British high street retail: Sports Direct rebrands
As high street retailers across the UK struggle with changing consumer behaviour and the implications of the Covid-19 pandemic, UK sportswear chain Sports Direct worked with creative agency venturethreeto to develop a...
Design Bridge reconnects New Holland Brewing Co to Dutch roots
Creative agency Design Bridge New York worked with craft beer brand, New Holland Brewing Co., to develop a new visual identity and packaging that reaffirms the brewery’s place in the craft beer market, taking inspirat...
Cornish dairy-free ice cream Coconuts Organic rebrands as Cecily’s
Cornish dairy-free ice cream brand Coconuts organic worked with South West branding agency The Space Creative to relaunch as Cecily’s. The rebrand marks an important step in the brand’s journey as distribution ramps u...
MassiveMusic and SoundOut launch world’s first data-driven sonic branding tool
A new tool has been launched to help brands gain cut through with their audio touchpoints. The tool, Massivebass (brand attribute sound system), has been created by creative music agency MassiveMusic, and is powered b...
A new violet hue for Ocado’s refreshed visual identity
Ocado, the UK online grocer, has unveiled its new visual identity, hot on the heels of announcing a 40% jump in year-on-year revenues for the first quarter of 2021. Ocado worked with creative agency Jones Knowles Ritc...
Renault refreshes timeless diamond logo
The geometric diamond-shaped logo has embodied French automaker Renault since 1925, making the brand instantly recognisable around the world. However, the latest version of the Renault emblem was beginning to date. Re...
Five minutes with Simon Forster
Simon Forster, founder and creative director of strategic branding agency Robot Food, speaks to Transform magazine about how brand adds value to a business, particularly in the health and nutrition sector, and why bei...
New brand campaign champions Covid-19 innovators
Launching one year after the first lockdown, creative workspace and accelerator for UK and European startups and mature scale ups, Huckletree has launched a new campaign with creative agency Otherway to celebrate the...
Breakfast and lifestyle brand rebrands
Bath-based independent design agency Sunhouse developed a radiant new identity for breakfast and lifestyle brand Qnola, elevating the brand’s premium offering as it expands its range and appeals to a more mainstream a...