Melina Thalassinou

This is not the first time the Florida Marlins has undergone a drastic rebrand. In 2011, the then-Florida Marlins changed their name, logo, and uniform, in an effort to evolve, expand and reach new audiences. Almost a...

Bank of America, the second largest banking institution in the US with an international presence in over 35 countries, has revealed a new brand identity, consisting, among other things, of a new logo designed by creat...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Digital publisher Buro Global has revealed a new brand identity for Buro24/7, its luxury lifestyle brand, targeting the sought-after Millennial group. The new identity is a cleaner, more minimalist and sophisticated u...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Weekly entertainment and current affairs magazine, the Big Issue, offers the opportunity for the UK’s homeless to earn a living through independent salesmanship. Vendors purchase magazines from the publisher and then...

Trollbäck+Company is a design studio dedicated to building strategic identities, sustainable brands and moving experiences. Chief creative officer Alex Moulton talks about the studio’s work and the challenge...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Renowned low-cost Canadian airline WestJet, has recently undergone a rebrand, focusing on its shift into a global brand. Pam August, director of culture activation at WestJet, talks to Communicate magazine about the r...

Local wine producer based in the south of England, Nyetimber, has collaborated with independent creative design agency Deep, to roll out a new campaign across the UK. The campaign was launched on the occasion of Nyeti...