North America

A HUGE CONGRATULATIONS TO THE WONDERFUL WINNERS OF THE TRANSFORM AWARDS NORTH AMERICA 2019:

 

CONTENT

Best use of a visual property

Gold - Urban Justice Center and Superunion

Silver - Harneys and Living Group

Bronze - Hain Celestial and CBX

Highly commended - 826 NYC and CBX

Highly commended - Historic Hudson Valley and C&G Partners

 

Best brand architecture solution

Gold - Baker Tilly and Brandpie

Silver - AST and Starfish

 

Best use of copy style or tone of voice

Gold - Planned Parenthood and Work & Co

Silver - Urban Justice Center and Superunion

Bronze - Pernod Ricard and Bladonmore

Highly commended - KLA and Salt Branding

 

Best brand experience

Gold - Ample Hills Creamery and C&G Partners

Silver - Baked by Melissa and CBX

Silver - CVS Health and Siegel+Gale

Bronze - Dell with FITCH and 3D Exhibits

Highly commended - Pernod Ricard and Bladonmore

 

Best use of packaging

Gold - Keurig Dr. Pepper and CBX

Gold - Seedlip and Pearlfisher

Silver - Æcorn Aperitifs and Pearlfisher

Bronze - Straus Family Creamery™ and Thompson Design Group

 

 

Best use of audio branding

Gold - Syniti (formerly BackOffice Associates) and Studio Everywhere

Silver - Oosa and Prophet

 

Best use of typography

Gold - Urban Justice Center and Superunion

Silver - Avanos and MerchantCantos

 

PROCESS

Best internal communications during a brand development project

Gold - KLA and Salt Branding

Silver - Baker Tilly and Brandpie

 

Best implementation of a brand development project

Gold - LCMC Health and Monigle

Silver - Russell Investments and Living Group

Bronze - KLA and Salt Branding

 

Best implementation of a brand development project across multiple markets

Gold - Russell Investments and Living Group

 

 

STRATEGY

Best creative strategy

Gold - Urban Justice Center and Superunion

Silver - Storyful and Thackway McCord

Bronze - Harneys and Living Group

Bronze - KLA and Salt Branding

 

Best brand evolution

Gold - Duquesne University Athletics and ChangeUp

Silver - Call It Spring, An Aldo Group brand and Coley Porter Bell

Silver - Syniti (formerly BackOffice Associates) and Studio Everywhere

Bronze - Toys“R”Us and Lippincott

Highly commended - The J.M. Smucker Company and LPK

 

Best strategic or creative development of a new brand

Gold - Macerich and FITCH

Silver - Oosa and Prophet

Bronze - Avanos and MerchantCantos

Bronze - Storylines, Inc. and Tenet Partners

Highly commended - Syniti (formerly BackOffice Associates) and Studio Everywhere

 

Best development of a new brand within an existing brand portfolio

Gold - Hain Celestial and CBX

Silver - RISE for Russell Investments and Living Group

Bronze - Sonepar USA and Tenet Partners

Highly commended - Freybe Gourmet Foods Ltd and CBA

 

Best naming strategy

Gold - RISE for Russell Investments and Living Group

Silver - Avanos and MerchantCantos

Silver - Prisma Health and Monigle

Bronze - Valaris and Monigle

Highly commended - Aetna and Catchword Branding

 

TYPE

Best corporate rebrand following a merger or acquisition

Gold - Valaris and Monigle

Silver - OneSpan and DeSantis Breindel

Silver - Poly and Prophet

Bronze - DuPont and Lippincott

Highly commended - Prisma Health and Monigle

 

Best brand development project to reflect changed mission, values or positioning

Gold - Harneys and Living Group

Silver - Baker Tilly and Brandpie

Bronze - Syniti (formerly BackOffice Associates) and Studio Everywhere

Highly commended - 3Sixty and Designhouse

 

Best rebrand of a digital property

Gold - Harneys and Living Group

Silver - US Borax, Rio Tinto and Refactored

Bronze - Corteva Agriscience and Publicis Sapient

Highly commended - Connecticut Fund for the Environment/Save the Sound and Tenet Partners

 

 

SECTOR

Best visual identity by a charity, NGO or not-for-profit

Gold - Urban Justice Center and Superunion

Silver - Equal Justice Initiative and Turner Duckworth

Bronze - ADL and Starfish

Bronze - Uncommon and Monigle

Highly commended - President of the United Nations General Assembly and Thackway McCord

 

Best visual identity from the education sector

Gold - Duquesne University Athletics and ChangeUp

Silver - Washington University and Siegel+Gale

 

Best visual identity from the engineering and manufacturing sector

Gold - Rockwell Automation and Joe Smith, the brand consultancy of Padilla & Aquent Studios

Silver - KLA and Salt Branding

 

 

Best visual identity from the financial services sector

Gold - iShares and Turner Duckworth

Silver - Russell Investments and Living Group

Bronze - Canvas Credit Union and Monigle

Highly commended - Greater Cincinnati Foundation and LPK

 

Best visual identity from the FMCG sector

Gold - McDonald’s and Turner Duckworth

Silver - The Mad Optimist and LPK

Bronze - VEO Probiotics and 121

 

Best visual identity from the food and beverage sector

Gold - Seedlip and Pearlfisher

Silver - Little Caesars and Turner Duckworth

Bronze - Tillamook and Turner Duckworth

Highly commended - Æcorn Aperitifs and Pearlfisher

Highly commended – TAO Hospitality Group and QNY Creative

 

Best visual identity from the healthcare and pharmaceuticals sector

Gold - CVS Health and Siegel+Gale

Silver - Avanos and MerchantCantos

Silver - Nuvance Health and Monigle

Bronze - Prisma Health and Monigle

 

Best visual identity from the industrial and basic materials sector

Gold - DuPont and Lippincott

 

Best visual identity from the mining and extractives sector

Gold - Valaris and Monigle

 

 

Best visual identity from the professional services sector

Gold - Harneys and Living Group

Silver - Ayming and Kimpton Creative

Silver - Escalent and Superunion

Bronze - Baker Tilly and Brandpie

Highly commended - Trustmark and Starfish

 

Best visual identity from the retail sector

Gold - Toys“R”Us and Lippincott

Silver - BrandBox and FITCH

Bronze - Call It Spring, An Aldo Group brand and Coley Porter Bell

 

 

Best visual identity from the technology, media and telecommunications sector

Gold - Storyful and Thackway McCord

Silver - Syniti (formerly BackOffice Associates) and Studio Everywhere

Bronze - Poly and Prophet

 

Best visual identity from the travel, leisure and tourism sector

Gold - Regal and Prophet

Bronze - Club Wyndham and Siegel+Gale

Bronze - Hilton and FITCH

 

Best overall visual identity

Urban Justice Center and Superunion

 

Grand prix

Urban Justice Center and Superunion