Personalised protection platform Betterfly partnered with global branding agency DesignStudio to tell the company’s story and truly capture ‘The Betterfly Effect’. Be...
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Roc Technologies elevates its branding with Designhouse
Technology services provider Roc Technologies sought to improve its visual identity and user experience with the help of Designhouse. The altered visual identity includes a mythical creature, and has been introduced a...
Transform Awards proud to announce Europe 2024 winners
Now 15 years on from when it first began, the Transform Awards continues to be the only awards programme to celebrate excellence in rebranding, repositioning and brand development in Europe. The continent’s very best...
Surya Foods launches new Greek food range, Trophi
Surya Foods worked with SoreThumbStudio to craft the brand identity and packaging for its new range of food inspired by traditional Greek mezze dishes. The brand launch was one of the company’s first in three years....
Vitalin’s brand redesign embraces the British countryside
Cranswick Pet Products’ dog food brand, Vitalin, partnered with London-based creative agency B&B studio to broaden consumer appeal while staying true to its ties with the British countryside....
Universal Favourite launches puzzles to embrace piece and relaxation
Design studio Universal Favourite has released its new, limited-edition puzzle series, ‘Piece of Mind’. The three puzzles draw inspiration from ‘JOMO’, or the joy of missing out....
Conran Design Group rebrands to become Havas’ brand and design network
Conran Design Group has unveiled a distinctive new offer, brand identity and proposition: design to inspire progress. This proposition influences every element of the...
Decathlon relaunches brand to reflect new global ambitions
French sports company Decathlon underwent a transformation crafted by brand consultancy Wolff Olins. The project sought to introduce the organisation’s new purpose: ‘to move people through the wonders of sport’....
Ricardo Rum seeks to give a taste of the Bahamas with its new drinks
Launching its first ready-to-drink beverages, Ricardo Rum partnered with design agency Vault49 to centre the flavour of the Bahamas and connect with new consumers. Ba...
Journey to the West rebrands as Love Sum, seeking to make dumplings a top meal choice
The dumpling company formerly known as ‘Journey to the West’ picks up the new name ‘Love Sum’, with its rebrand designed by strategic food and drink branding consultancy The Collaborators....
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