The rankings, comprising 72 sonic brands, were based on appeal, perceived brand value, personality match and brand recognition. Online greeting card and gifting platform Moonpig also included within the top three....
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This Way Up creates trendy new look for Finnish brand Panda Liquorice
The London-based creative agency, which works exclusively with healthy food and drink brands, refreshed the confectionary company’s identity by highlighting liquorice’s natural properties to younger consumers....
Five minutes with Amanda Bowers Wong
Amanda Bowers Wong, associate creative director of Omnicom Group’s brand strategy, experience and design firm, Siegel+Gale New York, speaks to Transform magazine about the subtle -and not so subtle- importance of typo...
Five minutes with Peter Reid
Peter Reid, global chief executive of digital-first creative and technology company,MSQ, speaks to Transform about sustainability in brand design and the benefits of being a digital-first agency when designing sustain...
Transform Tuesday: 1 February
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....
Visa introduces new brand identity
With 3.7 billion credentials in the world, both in digital form and physical such as cards, the Visa brand is recognisable to nearly everyone in the world. Yet to most people, Visa has been synonymous with credit and...
EveryFriday rebrands independent bottle shop Vino Vero
Creative agency EveryFriday designed a new brand identity for independent biodynamic and organic wine brand, Vino Vero....
Sunhouse refreshes Work for Good brand
Bath-based independent brand design agency, Sunhouse, developed a fresh brand identity for Work for Good, an organisation that helps charities raise money by empowering small businesses to do good....
Indian entertainment platform Tata Sky rebrands to Tata Play
Global brand design company, venturethree, worked with Indian entertainment platform, Tata Play, formerly known as Tata Sky, to deliver a new brand that supports the platform’s ambition of becoming India’s super-aggre...
Transform Awards ANZ 2022 open for entries
The Transform Awards ANZ has officially opened for 2022 entries, celebrating its third year anniversary. The awards programme celebrates and recognises the transformative power of brand strategy, creativity and design...
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