Brand Excellence in the Gulf States: A Middle East Brand Summit Event

The Middle East Brand Summit sets the tone for the conversation around brand strategy and design in the Middle East. Its flagship event in the spring explored rebranding and brand development across the region.

On 14 December, the ‘Brand excellence in the Gulf States’ event explored excellent work in rebranding, brand strategy and design. Highlighting best practice from Transform Awards winners and discussing the challenges organisations face today, the event explored the current state of brand strategy while simultaneously looked toward the future. 

Speakers discussed the elements that contribute to excellent work in rebranding and brand strategy. The needs of the audiences across the Middle East require careful strategic and design work. This event explored those strategies and the prospects for development in the future.

Missed this event? Register for the recording for free here.

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