The BBC’s longest-running radio programme, Desert Island Discs has captured the nation’s hearts since it was first broadcast on Radio 4 in 1942. Presented by Kirsty Young since 2006, the programme’s erstwhile presente...
Articles
ICS rebrand shapes the future of shipping
Founded in 1921, the International Chamber of Shipping (ICS) represents the interests of the global shipping industry and its stakeholders. It also promotes international cooperation between its affiliated organisatio...
Ragged Edge rebrands London architectural practice, Applied Studio
Crafting a unique and compelling identity, which stands out among the melee of competing firms in London, can be challenging. To cut through the noise and secure recognition among a variety of architectural studios -...
#TransformTuesday: 19 September
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Fifth year of celebrating brand excellence, for Transform Awards MENA
Five years ago, the branding industry in the Middle East and North Africa was still finding its feet. There was some quality work, but companies were only beginning to recognise the value of a strong brand and brand s...
Advertising giant WPP announces merger of five leading brand agencies
In a surprising move, five of the most renowned branding agencies have announced they plan to combine to create one cohesive global brand agency following a restructure at parent company WPP. Set to launch in January...
#TransformTuesday: 12 September
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Employer Brand Management Awards Europe launches 2018 programme
Across the business landscape, the employer brand continues to bear increasing relevance to the development of company strategy. Whilst brands continue to look beyond the horizons of audience and consumer patterns, ma...
Bell Pottinger Asia rebrands amid South Africa racism row
It has not been a good week for Bell Pottinger. On Monday, trade body the Public Relations and Communications Association (PRCA), which oversees global public relations standards, announced a unanimous decision to exp...
Key commuter line South West Trains rebrands as South Western Railway
As house prices and the cost of living in England’s urban centres continues to rise, so too does the number of people choosing to live in, and commute from, city outskirts. As a result, each day numerous train compani...