Spanning Edinburgh to Bristol, this year’s Great Run series will be held in a variety of locations, for a variety of admirable causes. Culminating in its most famous...
Articles
Swimming upstream
Burges Salmon, a law firm with origins dating back to the Victorian era, has updated its visual identity to better reflect its positioning in the contemporary era. Bu...
#TransformTuesday: 12 July
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Opinion: Do words still matter?
Donkey's years ago when Mr. B. Gibb opined "It’s only words, and words are all I have," was he devaluing one of the most precious things known to mankind? Only words! Bloody hell, Barry! Words are someti...
Opinion: Will brand UK be affected by Brexit?
How will brand UK and its largest organisations be affected by Brexit? Tom Adams, global head of strategy at FutureBrand, which organises the annual Country Brand Index, dissects Britain's nation brand...
#TransformTuesday: 5 July
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Recognising the superlatives
Guinness World Records, known between 1955 and 1998 as the Guinness Book of Records, is first and foremost a reference book, charting amazing feats of people across the globe....
Brand evolution in Europe
At the 2015 Transform Conference Europe, influence, reputation and creativity were key topics. Sustainability as a core brand positioning laid the groundwork for the current rise in purpose. And brands were maturing t...
#TransformTuesday: 28 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
#TransformTuesday: 21 June
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...