Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Amy Sandys
Bell Pottinger Asia rebrands amid South Africa racism row
It has not been a good week for Bell Pottinger. On Monday, trade body the Public Relations and Communications Association (PRCA), which oversees global public relations standards, announced a unanimous decision to exp...
Key commuter line South West Trains rebrands as South Western Railway
As house prices and the cost of living in England’s urban centres continues to rise, so too does the number of people choosing to live in, and commute from, city outskirts. As a result, each day numerous train compani...
Lantern creates destination brand for resilient Newington Estate
Situated on the easternmost tip of the UK, the suburb of Newington, Ramsgate, in the parliamentary district of Thanet, is not perhaps the first location immediately associated with a modern, forward-facing marketing s...
Jkr rebrands the Diana Award with future-facing identity
On 31 August 1997, Princess Diana, former wife of future king Prince Charles, mother to princes William and Harry, and renowned national treasure, died in a car accident. The whole world stood still. Yet, despite the...
#TransformTuesday: 05 September
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Spotlight on Zendesk
Customer service software brand Zendesk has seen shift in its visual identity and positioning as its sector takes shape. Amy Sandys explores the flexible, energetic new brand...
#TransformTuesday: 29 August
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
Singapore launches passionate place brand identity
Founded in 1819 as an outpost of the East India Trading Company, the city-state of Singapore has a varied and interesting democratic history. Owned by the British until the Second World War, when it was occupied by th...
#TransformTuesday: 22 August
Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...
