Local Government Super (LGS), an Australian superannuation asset management company, has rebranded as Active Super, engaging different creative and digital agencies to broaden its appeal, attract new members and drive...
Elettra Scrivo
BrandOpus develops ‘warm’ new identity for Panera
Global creative agency BrandOpus has revealed a refreshed brand identity for American fast-casual restaurant chain Panera, which was looking to increase relevance amongst consumers and redefine how the brand showed up...
Butterfly Cannon develops brand identity for luxury footwear brand DHAMI London
London-based creative agency Butterly Cannon created the naming, visual identity, website, social content and packaging design for luxury footwear brand DHAMI. Target...
Winners of Transform Awards MEA 2021 announced
The Transform Awards MEA have been celebrating the transformative power of branding and rebranding in the Middle East and Africa for the past eight years. Transform magazine is proud to announce the winners of the Tra...
Transform Tuesday: 25 May
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Free The Birds rebrands medical skincare brand for daily-use cosmetics market
London-based creative agency Free The Birds worked with medical skincare brand Bepanthen to launch a new range of products for the daily management of dry skin. While...
Com Laude unveils fluid identity in brand refresh by Designhouse
UK-based domain services provider Com Laude Group worked with London-based creative agency Designhouse to develop a new approachable and fluid ‘client-shaped’ corporate brand identity with global appeal....
John Lobb rebrands to open its doors to new generation of luxury customer
Luxury British footwear brand, John Lobb, worked with international brand consultancy, Yonder Consulting, to develop a new brand identity that aims to appeal to the next generation of shoe connoisseurs and luxury cust...
Transform Awards MEA 2022 open for entries
The Transform Awards MEA, now in its ninth year, has opened for 2022 entries. The awards are the only awards programme celebrating the transformative power of brand strategy, creativity and design throughout the Midd...
Panera bread announces plans for new bakery-cafe design
Panera, a fast-casual restaurant chain in Canada and the U.S, worked with U.S branding agency ChangeUp to develop its new bakery-cafe restaurant design. The new restaurant focuses on enhanced digital capabilities, per...