In its 16th year, the Transform Awards continues to be Europe’s only awards programme to celebrate excellence in rebranding, repositioning and brand development. Transform was delighted to celebrate with the continent...
Jack Cousins
Transform proud to announce winners at inaugural Diamond Awards
For the past 16 years, the Transform Awards has celebrated the transformative power of brand strategy and design across five continents in the form of region-based awards nights. In 2024, it decided to create a bold n...
The brand that time forgot: Mozilla’s identity revival
With attention gently fading, Mozilla was in dire need of a strategy shift to reassert its values of openness and accessibility. Jack Cousins discovers how the organisation is rebranding for the next era of tech....
Motorway update hopes to speed brand from disruptor to leader
As the fastest-growing used car marketplace in the UK, Motorway needed a new identity capable of matching its future ambitions. It turned to global design and creative studio Otherway, along with TwentyFirstCenturyBra...
Korean Air rebrand includes modernised Taeguk symbol
South Korea’s national carrier called on global creative consultancy Lippincott to reimagine its branding for just the second time in the company’s history. With the last redesign occurring in 1984, the project’s ulti...
Seattle Chocolate rebranded as Maeve in bid to expand beyond US city
Having been around for three decades, the ethical chocolate brand wanted to capitalise on its potential by reengineering its brand to appeal nation-wide. Independent brand and packaging studio The Young Jerks was brou...
Digital document library Scribd rebrands in bid to propel growth
A sub-brand of Scribd Inc, Scribd exists alongside ebooks and audiobooks platform Everand and professional content platform SlideShare. Independent branding and design studio Mother Design was called on to launch a ne...
Shortlist announced for 2025 Transform Awards MEA
Transform magazine is proud to announce the shortlist for the 2025 Transform Awards Middle East and Africa. Now in its 12th year, the awards programme remains the only place that celebrates the transformative power of...
English town Barrow-in-Furness’ transformation set to redefine its future
Branding agency Forepoint worked closely with Team Barrow to create Barrow Rising, a movement that aims to unite the town within a single vision that generates long-term impact. The project’s focus involved developing...
England’s Science and Industry Museum unveils Operation Ouch! exhibition
The hit BBC TV show, which has been running for over a decade, partnered with the Science Museum Group to create an immersive, non-linear experience. The exhibition at Manchester’s Science and Industry Museum was deve...
