Jack Cousins

Crafting strong identities on behalf of not-for-profits is particularly tough, with budget restraints and scepticism of branding itself still prevalent. Jack Cousins takes a look at the organisations breaking through...

The project, undertaken by London-based brand and business consultancy Wiedemann Lampe, sought to rejuvenate the Foundation’s entire visitor experience. The newly defined brand pillars – ‘For Nature. For History. For...

The organisation hopes to create health equity for American Indians and Alaska Natives within the space of one generation. It was rebranded by global design consultancy Elmwood, a move that follows on from the launchi...

Offf touts itself as a space that promotes innovation, collaboration and inspiration. The organisation, which hosts its main festival in Barcelona each year but also tours to Mexico City, Vienna and Tel Aviv, is set t...

For the past five years, the Transform Awards has recognised the very best of rebranding and brand development throughout the Australia-New Zealand region. In Sydney tonight, the Awards once again celebrated the agenc...

Havelock One, which is based in Bahrain, Kuwait, Qatar, Saudi Arabia and the UAE, sought the help of creative agency Rogue to devise a new identity that reflects its 25 years in the business of fit-out and custom manu...

For over a decade, the Transform Awards has reflected the very best work in brand strategy and development on the Asian continent. Tonight, Transform was proud to announce this year’s winners who demonstrated outstand...

The leading vet care network in Australia and New Zealand turned to Hulsbosch to help devise an identity update that could aptly signal the brand’s long-term vision of setting new standards in excellence....

London has been named as the world’s best city brand for a second consecutive year by Brand Finance’s Global City Index. The independent brand valuation consultancy cited ‘Familiarity’ and ‘Reputation’ as key metrics...

Emma Baines chats to Transform editor Jack Cousins at Paradigms 2024 about life as an in-house creative, working in Europe and her favourite project to date as global head of creative at Tony's Chocolonely....