With the decrease in donations to charities and causes coinciding with the British public’s economic problems, That Thing sought to offer clarity to the ‘givetech’ brand’s audience as to how the product worked. Along...
Jack Cousins
Former Minnesota jail reimagined as new apartment living brand
Minneapolis-based branding agency Fellow was tasked by New History, an adaptive reuse development company, with convincing modern city dwellers in Duluth to live in a building that was once the St. Louis County Jail....
Capgemini acquires British creative agency 23red
With 23red earning a name for itself by working with clients in the public and third sector, the deal by the global leader in consulting, technology services and digital transformation was completed in order to boost...
Transform Awards ANZ 2022 winners announced
For a third year in a row, the Transform Awards ANZ has recognised the very best in branding from agencies and companies across the Australia-New Zealand region. Judged by an esteemed panel of experts, Transform award...
British agency Taxi Studio rebrands Celebrations as year-round treat
The Mars Wrigley brand sought the help of Taxi Studio to help deliver one of the biggest rebrands in its history. Attempting to finally move away from its strong Christmas connections, the confectionary brand now adop...
R/GA Australia wins big at AGDA Design Awards 2022
The Australian Graphic Design Association, which exists to represent the country’s communication design industry, hosted its yearly design awards that capture the breadth of Australian design, from ‘Brand and Identity...
Transform Tuesday: 22 November
Here is our latest roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....
Winners announced for Transform Awards Asia 2022
Reflecting the very best work in brand strategy and development on the Asian continent, Transform magazine is proud to announce the winners of the Transform Awards Asia 2022. Judges rewarded projects for their flair a...
Real estate company JLL launches new brand positioning
‘See a brighter way’ aims to highlight the company’s global capabilities and help it stand out in the increasingly complex real estate environment. With Chicago-based JLL hoping to shape the future of real estate for...
Derek&Eric rebrands ‘complex’ Superfood Bakery
Now known as Supergood!, the company aims to make baking more accessible to people looking for healthier alternatives, but was hampered by a brand architecture that was too complex. To enhance brand awareness and loya...