• Transform magazine
  • April 27, 2025

Top

News

Facebook relaunches with new corporate identity

Screenshot 2019-11-12 at 10.51.22.jpg

Facebook has been in the midst of a crossfire over the past two years as it strives to recover from the privacy scandals surrounding the company. Its new corporate identity is a parent brand founded on empathy, devise...

Read More

#TransformTuesday: 12 November

4344c5be2496b8028e6da9b6f1da081c613da0e6.png

From pink car hires to green straplines, here is our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays....

Read More

Transform Awards North America celebrates great branding and strategy

Trans NA 2019 news banners 2.jpg

The 'Grand prix' and 'Best overall visual identity' were won by the same project for the first time this year, with non-profit Urban Justice Center and Superunion scooping the top accolades....

Read More

#TransformTuesday: 5 November

4344c5be2496b8028e6da9b6f1da081c613da0e6.png

From abstract waves to new names, here's our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...

Read More

Phillip Schofield fronts Craft Gin Club campaign

image001-1.jpg

TV presenter and notorious gin guzzler Phillip Schofield kicked off his appointment as brand ambassador for Craft Gin Club with an online video that shows him kicking off like a diva....

Read More

PB Creative attempts to make Axe men go wild

AXE EDEN 1_a.jpg

PB Creative has designed the identity and packaging for male grooming brand Axe’s new Wild variant, which goes on sale in Europe this week. The Unilever brand, which...

Read More

Campaign to mobilise the youth vote launched

survey-1594962_1920.jpg

The Comms Lab appealed to agencies, individuals and brand owners to get behind the #ItsOurTime campaign this week to motivate the under-30s to use their vote at UK general election....

Read More

Shoppers want eco-friendly packaging study shows

cardboard-close-up-cover-1813331.jpg

Consumers are changing their purchasing habits in response to bad press about packaging waste, a Europe-wide survey of 7,000 people shows. However, consumers are not...

Read More

#TransformTuesday: 29 October

4344c5be2496b8028e6da9b6f1da081c613da0e6.png

From abstract blocks to clapperboards, here’s our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays....

Read More

Baby boomers want sexy brands and cool new products

Baby Boomers.jpg

Forget foundation garments and walk-in bathtubs, the over 55s are attracted to sexy brands and over a third will buy into new products before the general population, separate studies published this week show....

Read More