INNOCOS, which exists to provide a platform for beauty and wellness to build impactful brands, sought the help of Free The Birds to craft an identity which could communicate the organisation’s industry significance. T...
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Transform Awards ANZ 2024 open for entries
Back for a fifth year, the Transform Awards ANZ remains the only awards programme in the region to celebrate the transformative power of brand strategy, creativity and design. The awards, which recognise best practice...
‘Founder’s Hall’ is now opening, paying homage to JW Lees’ creator
Located in the heart of Manchester, England, brewing and pub company JW Lees partnered with creative agency Squad to open Founder’s Hall. This space is meant to encompass the past, present and future of the brewery, a...
Excitement brews as the 2024 Dubai Lynx International Festival of Creativity draws closer
Founded in 2007, Dubai Lynx has since cemented its place in the calendar for MENA’s creative marketing community. Taking place on 5 March, the festival boasts a strong selection of speakers, ranging from the likes of...
Weisman Design Group rebranded ‘Fora Landscape Architects’ with full identity change
Approaching its 40-year anniversary, Weisman Design Group believed its current branding was in need of an update. With the help of design studio People People, Weisman Design Group rebrands under the new name, ‘Fora L...
Mam Baby's full rebrand looks to centre modern parents
In an increasingly climate conscious market, Mam Baby looks to become a more sustainable business. With this shift, the rebrand reflects a more modernised approach to its materials and communication....
KOTEX’s education kit reimagines menstrual health for South African tweens
‘The Pack’, a unique kit from Kimberly-Clark’s menstrual hygiene brand KOTEX, aims to equip schoolgirls with the tools to manage their menstrual health with pride. Designed by global creative branding agency Pearlfish...
Britvic releases latest sugar-free Tango limited edition drink
Available from this month for just a year, Tango Mango’s identity was designed by London-based independent design agency Bloom. Forming part of Tango’s ‘Editions’ lineup of healthier soft drinks, the sub-brand follows...
BoraBora Studios launches new company logo
The creative studio from Germany, which specialises in art, games and immersive brand experiences, redesigned its identity to match its growth in recent times. With the original logo design said to have been crafted i...
Plant-based milk brand MoFree adopts carefree identity
Crafted by brand design and innovation agency JDO’s Shanghai office, MoFree hopes to stand out with its bold, in-your-face attitude. Inspired by the brand name – directly translating as ‘Flying Cats’ – the charming Mo...
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