There’s no question that the charity sector has been undergoing significant change since 2008. Not only did the financial crisis alter the reliability of fundraising and government funding for many charities, large an...
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Manchester City launches new loyalty programme
While football fans across England wait in anticipation for the rightful return of football to its motherland, the results of the FIFA World Cup are not the only football news concerning English football fans. Manches...
Pearlfisher London creates new brand identity and packaging for Little Moons
With London being one of the most multicultural cities in the world and the UK's food culture growing, customers have developed palettes that always seek for new, exotic flavours....
Craft and strategy of brand development at Transform Conference Europe
At the Transform Conference Europe, speakers explored sensory branding, brand experience, creative innovation, language and typeface design and much more Transform Co...
Fuller’s show support to London’s Pride through ‘Pride Loves Pride’ campaign
Pride in London is an event that provides a platform for LGBT+ community to express and celebrate itself. Despite being a big party, Pride aims to raise awareness regarding various issues and injustices at the expense...
#TransformTuesday: 3 July
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays...
Sweden named most reputable country by Reputation Institute
Widely regarded as an idyllic region of social provision, economic balance and environmental sustainability, the countries of Scandinavia are hard to beat in terms of citizen happiness. Now Sweden, a country recognise...
How language can change brand experience
Last week, new language and behaviour consultancy Schwa held a breakfast in Central London, offering a platform for discussing brand experience. The event featured ta...
College Confidential caters to 21st century students
For students, making a decision about the future of their education can be a daunting task. Choosing the correct school can change a student’s life, however the choice is often overwhelming....
London's iconic Leicester Square reveals new place brand and logo
Somewhere in London there’s a place home to one of the UK’s earliest statues of William Shakespeare, a place featuring the world's largest sweetshop and a place once known as London’s most renowned duelling locati...
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