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Judy Su is the creative director at Blue State, a progressive campaign consultancy based in Brooklyn, New York. She chats with Transform magazine about her work on the Elizabeth Warren Presidential campaign, working f...

Attempting to position the brand towards a new breed of ‘pet parenting’ owners, Leeds-based Robot Food’s global rebrand work involved designing a brand architecture to bring all products under the YuMOVE name. The age...

The American television network, which is owned by Lionsgate, sought the help of Loyalkaspar to devise a brand strategy, voice guidelines and design system. The agency’s work also involved the creation of a new logo w...

The global brand design agency attempted to utilise precision, reverence and artistry when reimagining Jing Healthcare No. 1’s identity in order to appeal to an ‘elite’ audience of health-conscious consumers. JDO craf...

SoundOut, a leader in sonic branding testing, has revealed its Christmas advert music league table for 2022, with discount supermarket chain Aldi pipping competitor Lidl to top spot. John Lewis, often praised for the...

Remaining the continent’s only dedicated celebration of rebranding, repositioning and brand development, Transform magazine is proud to announce the full shortlist for the Transform Awards Europe 2023....

Aiming to be recognised as the peak scientific voice for Australian biodiversity, it tasked the agency with designing a brand which could simultaneously garner credibility as well as demonstrate the vibrancy and varie...

Western Sydney Lakes, the new waterfront leisure, lifestyle, recreation and business destination located on the banks of the Nepean River, appointed FutureBrand to design a brand which could realise its vision of beco...

Following the replacement of ITV Hub – the British TV network’s streaming service – by ITVX, The Futz Butler was brought onboard to deliver an unconventional new sonic brand for the UK’s largest commercial broadcaster...

With the iconic Ibizan bar launching its own range of spirits, it sought the help of Manchester-based strategic branding agency Creative Spark to design a visual identity that could encapsulate the character of the Me...