• Transform magazine
  • April 21, 2025

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New brand strategy, architecture and visual identity for natural sports nutrition brand Tribe

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Despite sport nutrition brand Tribe being founded just three years ago, its rapid evolution made a rebrand necessary to better reflect its core values and better serve the brand’s community. For that reason, Tribe tur...

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#TransformTuesday: 4 September

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Transform Awards MENA to celebrate best in brand, enter now

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In May 2018, the coveted ‘Grand prix’ award for excellence in rebranding and brand development went to property developer Meraas for its work with Wolff Olins. Not only was the branding visually exciting and unique in...

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Excellence in branding exemplified on Transform Awards North America shortlist

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From the brash, bold and in your face new digital brand for a New York-based law firm to a sweeping, elegant and artistic new visual identity for a Cincinnati ballet company, the Transform Awards North America is repr...

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#TransformTuesday: 28 August

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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#TransformTuesday: 21 August

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Space race aesthetic returns in proposed Space Force logos

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The National Aeronautics and Space Administration (Nasa) is one of the US’ most frontier-breaking organisations. For decades, it has reached, quite literally, for the stars. Part of its mission is to act as a transpar...

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Davidstow Cheddar cheese rebrand draws inspiration from place of origin

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Cheese is a stable in the British diet, with Britain having approximately 700 distinct local cheeses, according to the promotional and educational body for cheese within the UK, the British Cheese Board....

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Lithuanian capital Vilnius rebrands as 'G-spot of Europe'

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The combination of cheap flights, a better work-life balance and an increasingly curious generation of travellers means place makers develop ever-unique strategies to attract tourists, business and residents. And, wit...

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Costa Coffee crafts definitive, branded ‘Costa red’

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Costa Coffee has an association with the colour red giving the brand a clear hallmark and making it easy to identify when strolling high streets around the world....

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