News

The retail industry moves incredibly fast and remaining on top of these changes is a challenge for every retail brand. The World Retail Congress, hosted this week in Madrid, aimed to give the European viewpoint on adv...

Battersea, the dogs and cats charity active for 158 years in the UK has launched a new visual identity. Despite its substantial growth across the years, which has led to it caring for approximately 3m pets, its outdat...

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays...

UK-based online furniture retailer Swoon has introduced a new visual identity along with a revamped website and TV campaign, created by brand consultancy Zag. The bir...

In whichever way a rugby uniform is designed, it will inevitably be covered in mud at the end of 80 minutes. That doesn’t mean those uniforms, and the team brand that comprises the wider brand system, can’t look good,...

Being at the top of the e-commerce market is a goal every China brand is after with estimations counting a total of 10m online stores that are expected to sell over 1bn products with a transaction value of more than $...

American Express has launched a new worldwide brand identity and marketing to update its image and cater to its customers’ needs. The company, which collaborated with...

Maybe 3D technology and interactive screens are not the first things that come to mind when talking about sports campaigns. However for the Atlanta Hawks it’s apparent that the team’s branding is transitioning from a...

Eat Natural, the British snack bar company, has partnered with creative agency Hot Pickle to produce and manage its ‘Made in the Makery’ full immersive experience initiative all through the summer. The campaign, which...

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays...