A refreshed visual identity by the London-based branding agency aimed to create a brand which fundamentally changes how we think about food. Ragged Edge updated Zoe’s logo and created bespoke packaging in this global...
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Karapincha receives ‘bold and sophisticated’ new brand identity
Designed by London-based creative agency Free The Birds, the Sri Lankan kitchen’s new brand identity and interior design sought to be aligned with expansion plans. The agency refreshed Karapincha’s logo design, create...
Transform Awards North America 2022 shortlist announced
Transform magazine is proud its award programme is set to celebrate the transformative power of rebranding and brand development in the North America region for the eighth consecutive year....
BritCham Shanghai launches Best Emerging Talent Festival 2022
The Best Emerging Talent (BET) Festival seeks to celebrate emerging Chinese talent from the UK’s very best advertising, art and design courses, including from Loughborough University and The University of Edinburgh. H...
OLG partners with Creamery X to give Ontarians a taste of the millionaire life
Ontario Lottery and Gaming Corporation and LOTTO MAX’s limited-edition partnership with Toronto-based artisanal ice cream company, Creamery X, saw the creation of four unusual types of ice cream, each coming with a sc...
Pearlfisher refreshes Saudi-based confectionary brand Gandour
The agency’s redesign of Gandour’s design assets and touchpoints sought to bring a fresh face to the historic Middle Eastern brand by becoming more consumer facing. Pearlfisher’s work involved the evolution of the bra...
Fellow Studio designs goodcarbon Capital’s identity
Goodcarbon Capital (GCC) develops and provides investment solutions for large-scale, environmentally friendly projects around the world. London-based branding agency Fellow Studio sought to breathe new life into the f...
CreativeRace revealed as Northern Trains’ lead creative agency
The UK’s second largest train operator, now branded as Northern, announced Leeds-based CreativeRace following a competitive tender. Rob Shaw, CreativeRace CEO, says,...
Five minutes with Jan Eumann
Jan Eumann, executive creative director at Wolff Olins in New York, chats with Transform about his favourite projects, his career abroad in Europe and the Middle East, and the three models which inform his design work...
BIC’s BodyMark range rebranded with fresh energy and confidence
The range of BIC cosmetic-grade temporary tattoo markers were redesigned by international design agency JDO. The aim is that the new visual identity will break category conventions and invite young people to express t...
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