• Transform magazine
  • April 26, 2025

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Articles

Elmwood rebrands LW Theatres with new, timeless look

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LW Theatres has rebranded to introduce a confident and unique brand identity. Brand design consultancy Elmwood was behind the work renaming the company Really Useful Theatres Group to LW Theatres. The new brand identity successfull...

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Insights: The realm of the now

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The 2019 Transform Awards Europe will celebrate excellence in rebranding and brand development for the 10th year. Studio Blackburn is nominated for the awards Nostalg...

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2019 Employer Brand Management Awards winners announced

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For those in internal communications, human resources, brand management or employer brand management, the Employer Brand Management Awards is a celebration of their work. It recognises the companies who make commitmen...

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Cutrin returns to Nordic roots with rebrand

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Cutrin, a Nordic hair care brand, which was recently rebranded by global brand design agency JDO. Cutrin’s products celebrate Nordic women and uses the northern environment as inspirational icon for its branding....

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Tokyo Olympics branding progresses with 500 days to go

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With just under 500 days to go until the opening ceremony of the Tokyo Olympics in 2020, the brand development of the games is in full swing. The Tokyo Organising Com...

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Insights: Branding in the screenless age

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The 2019 Transform Awards Europe will celebrate excellence in rebranding and brand development for the 10th year. MassiveMusic is nominated for the awards The screenl...

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Sustainable futures: Maersk

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Maersk Supply Services is working in partnership with the Ocean Cleanup to tackle the major problem caused by the Pacific garbage patch. Its approach to sustainability runs deep throughout the business as the company...

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#TransformTuesday: 12 March

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Shortlist announced for 2019 Transform Awards MENA

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For six years, the Transform Awards Middle East and North Africa has celebrated rebranding and brand development across the region. Previous winners have exemplified best in class work in the field of brand strategy a...

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Mercedes Benz film celebrates its founding woman

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Storytelling and marketing are the new power couple in brand development. Mercedes Benz is leveraging multimedia to target new audiences and arouse their enthusiasm in the brand....

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