Here are this week's selection of newly launched brands from around the world. For more from #NewBrandMonday, follow @Transformsays on Twitter....
Articles
The Cannabis Industry Needs PR
Neil McLeod, director of strategic communications at The PHA Group discusses what the development of an independent UK cannabis industry, an increasingly likely event, will mean for PR....
Pentawards 2020 winners announced
The Pentawards revealed, founded in 2007 to recognise excellence in global packaging design, revealed its 2020 winners in the first ever virtual Pentawards Gala Ceremony last Thursday, 24 September....
Five minutes with Steffan Cummins
Transform magazine spoke to Steffan Cummins, design lead at creative agency Wolff Olins, about the recent Tesco Mobile rebrand, from how he managed to create a fresh brand whilst keep it in line with the overall...
#TransformTuesday: 29 September
Here is this week's selection of rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Five Minutes with Alistair Schoonmaker
Transform magazine speaks to co-founder and managing director of creative agency Ultra Brand Studio Alistair Schoonmaker about how brands must actively participate in shaping society and supporting social causes, how...
#NewBrandMonday: 28 September
Here are this week's selection of newly launched brands from around the world. For more from #NewBrandMonday, follow @Transformsays on Twitter....
Brand transformation in a transforming region
Ashish Banerjee, executive director of trategy, CEEMEA, at global branding agency Landor&Fitch, writes that as countries, particularly in the MEA region, transform, so should brands. Data proves that brand-led tra...
Branding the intangible: How to give solid personality to things that aren’t there
With most brands, you can pick them up, smell them, wear them, consume them. But how do you create a strong identity for something that’s completely intangible? Stephen Izatt, managing director at strategic branding a...
#TransformTuesday: 22 September
Here is this week's selection of rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....