UK renewable energy company Drax partnered with creative consultancy Lippincott to launch US-based Elimini, a new company aspiring to accelerate carbon removals and thereby contribute to the fight against climate chan...
Articles
Cappelli Identity Design creates personal brand for performer Luca Vullo
Luca Vullo is a performer, director and educator who entertains his audiences by embracing Italian gesticulation. As the Italian tendency to use large gestures has led to hostile stereotyping, Vullo has partnered with...
Met Office introduces friendly new animations to its design identity
Manchester-located design agency Flow has brought playfulness to the brand identity of one of the world’s most distinguished weather and climate services. The UK’s Met Office now has a new animated mascot, Christopher...
New labneh brand Bezi designed to appeal to American consumers
Ahead of Bezi’s debut on New York City grocery store shelves, design agency Red Antler created a recognisable and fun brand identity aiming to familiarise American shoppers with labneh – a soft Middle Eastern cheese m...
PayPal rebrand signals new business direction
Developed by global independent design consultancy Pentagram, PayPal’s revised identity aims to reflect how the digital payment platform has been making its customers’ lives easier since 1998. The new brand idea – mak...
Breathing life into brands
Advances in technology have opened a world of possibilities for how brands show up in the digital world. With that, people expect more from brands in how we want to interact with them. Lisa Battles explores these poss...
New National Black Canadians Summit identity evokes freedom and enlightenment
The annual National Black Canadians Summit, put together by the Michaëlle Jean Foundation, needed a fresh design identity ahead of its first-ever Montreal-based event in 2025. With the organisers targeting the ev...
With a new name comes a new look: No.1 Living now One Living
No.1 Living, ex-England rugby star Jonny Wilkinson’s brand of healthy drinks brewed with raw kombucha, was given a new name and visual identity by London design agency Derek&Eric. Now named One Living, the beverag...
The Verdict: Milan Symphony Orchestra
The work The renowned Orchestra Sinfonica di Milano (Milan Symphony Orchestra) partnered with global brand consultancy Landor to refresh its identity. Aiming to become more accessible to a wider, international audience, the rebrand...
Transform Awards Asia 2024 shortlist announced
Back for an 11th year, and still the only awards programme in the region to celebrate the transformative power of rebranding and brand development, the Transform Awards Asia recognises best practice in corporate, prod...