Articles

Informa's Business Intelligence division is undergoing changes to its brand architecture, rebranding and regrouping its products and services to reflect its sector specialisms....

The Museum of Sex (MoSEX) in New York City has rebranded with bolder typefaces, framing erotic images relating to the history, science and culture of sex. This reviva...

Zocdoc, an online medical care scheduling service, has rebranded to further its vision of giving power to the patient. In collaboration with international creative ag...

The oil and gas industry is in a state of flux. With oil prices at their lowest for decades, there is a need for urgent and decisive change. Although years of high prices allowed companies across the supply chain to o...

Brand environment is a worthwhile investment, argues Micheal Longmore. But it's nothing without the right proposition to back it up. Why do some retail concepts t...

Design rights battle reaches supreme court in London. The ruling may have implications for small creative firms that rely on design rights. Magmatic, a Bristol-based...

Icelandair launches a new, free stopover service for passengers traveling across the Atlantic....

2015/16 may well be remembered as a formative period in broadcasting history, in which television channels of every genre decided to undergo significant changes to their visual identity....

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Typeface is ubiquitous, an integral component of every brand. Where a brand image communicates the theme of a company, lending a visual identity to its products, it is typeface that determines the brand’s sophisticati...