Transform Awards Europe is proud to announce it is open for entries. Now in its 14th iteration, it remains the only awards programme to celebrate the transformative power of brand strategy, creativity and design throu...
Articles
Natural adaptogenic supplement brand designed by London-based B&B Studio
In designing The Herbtender’s full brand identity, including naming, brand positioning, creative strategy, brand design and packaging, the agency brought the latest entrepreneurial endeavour of Laura and Mark Neville...
Smith &+ Village rebuilds luxury fudge retailer brand from the ground up
British confectionary brand Fudge Kitchen’s makeover by the London-based agency was driven by the need to highlight the expressive and performative side of the business. The project involved the creation of a new colo...
What to do when you win?
Lobber Levin, senior strategic writer at Scandinavian consumer brand agency Everland, explains the power of being a rebel brand and the pitfalls to avoid once you succeed in your mission....
Designing for the Sensory Revolution: Insights from the Pentawards Spring Festival
The Pentawards was founded in 2007 to recognise excellence in global packaging design. Following its recent digital Spring Festival, its marketing manager, Jennifer Clements, talks Transform readers through new insigh...
LoveGunn redesigns visual identity of match-worn and autographed football shirts company
MatchWornShirt, who sells football shirts which have been worn and autographed by professional players from around the world, had its brand identity, brand strategy, packaging design and brand guidelines reimagined by...
How user experience sound design can benefit your product and brand
Ruslana Kruchek, co-founder of VP Production audio agency in Odessa, Ukraine, analyses the ways brands can utilise sound design. She also argues it is worth doing for reasons of inclusivity, capturing an audience’s at...
Winners of Transform Awards India 2022 announced
Celebrating the transformative power of rebranding and brand development for the first time in India, the Transform Awards India highlighted an array of the highest quality of work. Transform magazine can officially a...
Design agency Fellow creates brand for language learning app
Recognising the crowded nature of the language learning services market, London-based Fellow attempted to create a brand identity which was compelling and inspired audiences to ‘be anywhere.’ The design agency imagine...
Five minutes with Matt Walpole
We Launch design director Matt Walpole believes ownable assets can provide long-term success for brands. He discusses the importance of creating strong visuals, how to implement strategy through brand assets and how o...