Jack Cousins

For the past five years, the Transform Awards has recognised the very best of rebranding and brand development throughout the Australia-New Zealand region. In Sydney tonight, the Awards once again celebrated the agenc...

Havelock One, which is based in Bahrain, Kuwait, Qatar, Saudi Arabia and the UAE, sought the help of creative agency Rogue to devise a new identity that reflects its 25 years in the business of fit-out and custom manu...

For over a decade, the Transform Awards has reflected the very best work in brand strategy and development on the Asian continent. Tonight, Transform was proud to announce this year’s winners who demonstrated outstand...

The leading vet care network in Australia and New Zealand turned to Hulsbosch to help devise an identity update that could aptly signal the brand’s long-term vision of setting new standards in excellence....

London has been named as the world’s best city brand for a second consecutive year by Brand Finance’s Global City Index. The independent brand valuation consultancy cited ‘Familiarity’ and ‘Reputation’ as key metrics...

Emma Baines chats to Transform editor Jack Cousins at Paradigms 2024 about life as an in-house creative, working in Europe and her favourite project to date as global head of creative at Tony's Chocolonely....

From fintech to medtech, a vibrant and competitive landscape has meant reputation, credibility and vision are competitive advantages that simply cannot be ignored by brands operating in these sectors. A recent Transfo...

'Cell Yourself' is a fictional consumer healthcare product created in a collaboration between The Liminal Space and a medical law professor at the London School of Economics. Its aim is to engineer public conv...

Fresh from giving an excellent talk at the 2024 Brand New Conference in Salt Lake City, US, on their agency’s history, M — N Associates co-founders Lan Mai and Duy Nguyen sit down with Transform. The pair talk about t...

Still the only awards program in the region to celebrate the transformative power of rebranding and brand development, the very best work in the field was celebrated last night at the Transform Awards North America 20...