News

Alastair Herbert, managing director, Linguabrand Language-based branding and research consultancy Linguabrand quantifies underlying emotions in client conversations and the verbal identity of the brands talking to them. Language is...

The design awards at the Dubai Lynx Festival of Creativity have long placed design before brand strategy. However, at Cannes Lions and Dubai Lynx, that trend looked like it was beginning to change as brand agencies become stronger...

The emirate of Sharjah’s first news portal of its kind was launched by Sheikh Abdullah bin Salem Al Qasimi, the deputy ruler of Sharjah. Sharjah24.ae, an online news portal, was launched at the International Government Communicatio...

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays. Hong Kong based Asia Sat has revealed a brand refresh that reflects...

DUBAI, United Arab Emirates – The shortlist for the design categories in this year’s Dubai Lynx awards has been announced, with a greater representation from brand agencies than in previous years. Design is one of eight categories...

In order to stay current and relevant, brands need to demonstrate creativity and innovative thinking. Heritage book publishers, Mills & Boon, have this year launched a new awards that celebrates all that is romantic. Mills &...

With a £12.5bn buyout on the books, BT is set to take over mobile operator EE from partners Orange and T-Mobile (Deutsche Telecom). The state of its brand – already a compilation of two providers distilled down from Everything Ever...

Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays. 1. The Belfast based not-for-profit, The Belfast Children’s Festival...

Ownership of London’s ‘Boris bikes’ is passing into new hands, Spanish bank Santander. The bikes will lose their trademark blue in favour of the bank’s signature red. The scheme itself is very popular with Londoners, but has until...

Tencent, an internet service company, has been ranked China’s most valuable brand of 2015. The newly listed online retailer, Alibaba, has rocketed straight to number two in The 100 Most Valuable Chinese Brands 2015 rankings, ahead...