• Transform magazine
  • November 27, 2024

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Invengene unveils brand transformation

Invengene

Defining pharma brand Invengene as a 'Growth Catalyst', global brand specialist Landor has crafted an identity for the company that reflects its role in accelerating growth. The rebrand features a new voice an...

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Jaffa launches new identity as it expands digital presence

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Household brand Jaffa, known for its citrus products, is expanding its portfolio and introducing other fruits such as melons and pineapples. London-based agency Earthling designed the new look that reflects the brand&...

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Sustainable self-care brand, Postcard, subverts common beauty brand identities

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Partnering with UK-based creative agency Robot Food, Singapore-based beauty brand Postcard has refreshed its identity and strategy to appeal to global consumers who just want to enjoy treating themselves to self-care....

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Financial platform Robinhood introduces new minimal visual identity

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Robinhood, a US retail broker that offers everyone access to the financial markets through commission-free trading, has started rolling out a refreshed visual design that signals its future intentions. Expressing the...

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Manchester’s history inspires new district identity

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Global design agency Pentagram has launched a visual identity for Sister, the brand new technology, science and community hub in the UK’s second city. The ambitious development, the result of a partnership between The...

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Data analysis company Sonder brings human narrative to rebrand

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The project, led by digital-first studio OHMY, based in Warwickshire, UK, aimed to make data analysis digestible on behalf of Sonder, formerly Consumer Insight. After two decades and a significant internal positioning...

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DixonBaxi shapes new identity for music tech brand Roli

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London-based creative agency DixonBaxi worked with Roli's founder, Roland Lamb, to form a brand identity that would inspire musicians. The insight that while all musicians and groups are different, they are united...

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Clarins launches digital travel retail experience

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In partnership with international design consultancy Lonsdale, Clarins has created an interactive pop-up in Hainan’s Sanya Phoenix International Airport to appeal to the sophisticated taste of Asia’s Gen Z consumers....

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Smashburger reveals new brand aesthetic to reignite guest interest

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Partnering with creative network agency X&O, Smashburger sought to more clearly communicate its offering after years of inconsistent brand identities. Its new cohesive brand aesthetic infuses the story of its root...

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Budapest fashion house Nanushka unveils rebrand

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London-based creative studio Any Other Name partnered with Nanushka to launch a rebrand that balances both the traditional and modern. The project features new assets across various brand touchpoints such as a new log...

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