• Transform magazine
  • January 12, 2025

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Articles

Beauty brand unites skincare and nature

Smakk Image

Mother Dirt is a unique biological skincare brand that uses Ammonia Oxidising Bacteria (AOB) to rebalance the skin microbiome. Mother Dirt worked with Smakk, a rebranding and marketing agency to refocus the brand iden...

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Five minutes with Jenny Sagström

Jenny

Jenny Sagström, CEO and founder of Sköna, a B2B creative agency based in San Francisco and Stockholm, speaks to Transform magazine about the process of branding and designing tech companies, how to bring cre...

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Five minutes with Charli Nordone

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Charli Nordone, group creative director at brand language agency The Writer, speaks to Transform magazine about how having a distinctive tone of voice helps brands resonate with the right people and target a certain a...

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Dixa launches refreshed brand and website

Dixa Website

Global customer services software company Dixa worked with London-based agency Structure to refresh its brand and website. This has helped it to strengthen its proposition and elevate and align its visual identity wit...

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Almarai updated packaging ranges of four product brands

Almari Pacakging

The Almari Group, the world’s largest dairy company, worked with branding and design agency Lonsdale to reinforce its position as a regional leader through a meaningful new packaging design for its four product brands...

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Tech brands get even stronger as result of Covid-19,report shows

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The Covid-19 effect, which has accelerated digital transformation trends like cloud-based tech and streaming, has reinforced the dominance of technology first brands. A report by Interbrand, ‘Connect in the decade of...

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#TransformTuesday: 26 January

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Here is this week's selection of rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....

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Serendipity on the forecourt

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Fuel retailer Jet faced an uphill climb with regards to brand awareness and affinity. But, with a rebrand that rolled out just when drivers needed it most, it has capitalised on its strategic objectives. Brittany Golo...

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#NewBrandMonday: 25 January

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Here are this week's selection of newly launched brands from around the world. For more from #NewBrandMonday, follow @Transformsays on Twitter....

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Kia launches new brand purpose through ‘movement that inspires’

Kia Old And New Logo

Global mobility brand Kia, formerly known as Kia Motors, announced a new brand purpose and future strategy during a digital showcase event last week. The new identity is centred around the brand slogan ‘movement that...

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