• Transform magazine
  • December 21, 2024

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Articles

Revised brand positions Parsyl as trusted supply chain partner

Parsyl Hero

Supply chain data company and cargo insurer Parysl turned to US and Iceland-based design company Wunder Werkz to devise a refreshed identity. The updated brand hopes to fully embody its growing reputation and mission...

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Toilet Twinning flushes away old brand for confident and bold new identity

Toilet Twinning After

Toilet Twinning – an initiative by NGO Tearfund – exists to help tackle the global sanitation crisis and create safe toilets for all. Crafted by London-based creative agency Wildish & Co., the reimagined brand sou...

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Angus’ A-Z of logos: Playboy

Angus Monthly Article P

Pentagram partner and creative director Angus Hyland discusses the success of the Playboy bunny, a logo that has become world-famous since its debut in the early 1950s....

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Redefining leadership: The CEO reimagined

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Catrin Lewis, founder and lead consultant at POP, discusses the topic of employee experience, and how the CEO holds all the cards to create a successful company culture....

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Reserve your spot for Employee Xperience Expo 2025 here

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EX Expo London is a one-day event on 25 February designed to support people professionals navigate the world of work today by exploring the intersection of employee experience....

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Cappelli Identity Design introduces Hats Art Gallery to spread ‘Culture of Design’ worldwide

Armando Milani Poster Peace&War 001

Cappelli Identity Design, a strategy and brand design agency based in Rome, has produced a limited-edition poster, Peace&War by Armando Milani, as part of its newly launched cultural initiative, Hats Art Gallery....

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Postcard from Cairo

Postcard From Cairo Q4 2024

Mohamed Nabil Labib, founder and creative director at Egypt-based Generator Design Agency, chats to Transform about the brand design scene in Cairo and the design trends he’s seeing in the region....

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Creative agency Tavern designs own wine to celebrate two-year anniversary

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Inspired by dive bars, Italian American social clubs and red sauce joints, Tavern House Wine is a sparkling red Lambrusco that will be gifted to the clients of New York-based agency Tavern. The idea is particularly ap...

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One Hard Question: How we re-established relevance to Pond’s

Floydd Wood Photo

1HQ Singapore’s strategy director, Floydd Wood, discusses his agency’s efforts at rebranding beauty brand Pond’s, at the success it brought to the company. Reimaginin...

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Global sonic branding agency Sixième Son unveils soulful identity redesign

Piano Keys

Fast approaching three decades in the sonic branding space, Sixième Son turned to global creative agency Dragon Rouge to devise a new visual identity that could aptly balance its expert credentials with creative...

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