Articles

Today, finding a date is as easy as swiping right on an online dating app. Though there have been accounts of successful relationships using such platforms, many users today have begun to lose hope in today’s digital...

Integrated branding agency Ragged Edge has created a brand strategy and identity for new city venue, WE ARE BAR. Owned by bar and restaurant firm Kornicis Group Ltd, the venture aims to put its customers first by meet...

Abu Dhabi's development project, Yas Island, is fast approaching the 10 year mark and now has a colourful new identity. Global brand agency Start was chosen by development manager Miral to undertake the transforma...

Getting the internal brand right is a challenge for brand developers and managers. Employee engagement expert Ben Watson discusses flexibility, setting clear objectives and getting the tone right when communicating in...

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

Strategic communications firm, Mach 1 Group, has unveiled a new brand, 'Absolutely.' The brand now encompasses the entirety of Mach 1's courier services, which includes such companies as A to Z Couriers an...

The Australian Open, Asia-Pacific's premier tennis competition, has unveiled a new identity. The reimagined look seeks to make the Open, "More relevant globally and more adaptable in an increasingly digital w...

International children’s charity Save the Children has launched a new global visual identity and brand guidelines that will help unify the charity’s 29 organisations working to help inspire breakthroughs in children’s...

After 35 years of the same brand identity, real estate brand Andrews Property Group has renovated its platform and visual identity. Developed by global brand strategy firm Siegel+Gale, the rebrand reframes Andrews’ ‘r...

American canned food brand Progresso welcomes this year’s soup season with the launch of newly rebranded soup cans and products across supermarket shelves. The rebrand, carried out by brand experience agency Hornall A...