Here’s our pick of the latest rebrands from chamber music to the world's first vagina museum. For more from #TransformTuesday, follow @Transformsays...
Articles
Five minutes with Charlie Warwick
As the EMEA head of futures practice at Kantar, Charlie Warwick has experience designing strategic approaches to help clients shape innovation. She discusses brands and purpose, sharing insights on how to predict futu...
Transform Awards Asia-Pacific 2019 shortlist revealed
This year’s Transform Awards Asia-Pacific shortlist fosters diverse identities and excellence across the region, with over 30 categories across a broad range of industries. The 2019 shortlist represents the best in br...
City of Chelmsford brand builds on community and heritage
In partnership with creative agency We Are Fred, the city of Chelmsford has unveiled its first ever brand identity to support local communities and neighbouring cities. The new brand is vibrant, playful and cosmopolit...
Five Minutes With Mike Sharpe
Found Studio creative director and founder Mike Sharpe believes in the power of visual storytelling. Here he talks about the principles of storytelling and the advantages of film for brand development...
Heal’s uses brand design to stand out from the crowd
British furniture and interiors brand Heal’s has unveiled a new brand identity applied across clicks and mortar, designed to position it as an arbiter of style in an increasingly competitive market....
#TransformTuesday: 1 October
From playful platforms and passionate sports clubs to more sustainable aircraft livery and expanding charitable services, here’s our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...
Five minutes with Helen Normoyle
As the marketing director at British pharmacy giant Boots, Helen Normoyle has had to contend with the changing high street, the rise of lifestyle brands and a corporate rebrand in managing Boots’ marketing strategy. W...
#TransformTuesday: 24 September
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays...
Strong contenders on fifth annual Transform Awards North America shortlist
With shortlisted brands spanning from prominent dairy companies to some of the biggest hoteliers in the world to revived retailers formerly consigned to history, this year’s Transform Awards North America is set to be...