• Transform magazine
  • November 27, 2024

Top

Articles

Syfy Wire rebrand has that fan-made feeling

SYFYWire_BusStop_mockup_A.jpg

Global multiplatform science fiction media brand Syfy has unveiled its rebrand for Syfy Wire, the editorial brand for fans of sci-fi, fantasy and horror. New York-bas...

Read More

Govia Thameslink Railway aims to drive forward with refreshed brand

23740 GatwickExpress Contactless 6s 1800x1200 MASTER.jpg (1)

Govia Thameslink Railway (GTR) has unveiled a refreshed visual identity for its four brands: Great Northern, Gatwick Express, Southern and Thameslink. With a central...

Read More

Monotype acquires London type foundry behind big British brands

momoty[pe picture.jpg

Font and typography specialist Monotype has acquired Fontsmith, a boutique London type foundry that has worked for many quintessential British brands including the BBC, British Gas and Lloyds Bank....

Read More

#TransformTuesday: 11 February

tt.png

Here's this week's selection of rebrands from around the world, from healthcare to horse racing. For more from #TransformTuesday, follow @Transformsays...

Read More

Insights: Alienate to accelerate

Finally headshot.jpg

Differentiation can mean standing against the crowd. And it can yield big results for small businesses, says Steve Howard. Finally has been shortlisted at the 2020 Transform Awards Europe...

Read More

Sustainability, product innovation can build stronger brands

0242.jpg

Innovation is a key aspect of product design, particularly in a competitive marketplace. Concerns about sustainability, social media friendliness and price plague FMCG and retail product manufacturers; add to that mix...

Read More

Internationalising Islamic bank brands

Warba-building-sign-sml2x.jpg

Banks in the Middle East are contending with a changing financial industry, the introduction of digital-first brands and a young, global population. Antonino Lupo reports on the tensions between traditional banking an...

Read More

Motion inspires new visual identity for New York dance company

gretel 1.jpg

New York-based design studio Gretel revealed the new brand design behind the Stefanie Nelson Dancegroup (SND), ahead of the group’s 20th anniversary. New York-based d...

Read More

#TransformTuesday: 4 February

tt.png

Here's this week's selection of rebrands from around the world, from the rebrand of a 200 year-old visual identity to an animated logo for a Gen Z-targeted brand. For more from #TransformTuesday, follow @Trans...

Read More

Jimmy's Iced Coffee founder on packaging, rebranding and sustainability

330mlcartonlineup_hi-res.jpg

Brother and sister duo Jim and Suzie Cregan built a brand based on enthusiasm, social media and caffeine. But the 10 year-old visual identity had never been wholly reexamined. It survived through adaptation as the com...

Read More