Ahead of the Transform Conference Europe, taking place in London on 3 July, Brand On has examined the ways in which brands can ensure their employees are engaged, motivated and aligned with the brand...
Articles
Bentley reveals revamped magazine to modernise public image
Bentley Motors has unveiled the relaunch of Bentley Magazine, led by content marketing agency Archant Dialogue. The new magazine is quarterly and sports a new, contemporary design while offering aesthetically pleasing...
#TransformTuesday: 26 June
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays....
Young branding talent to be recognised by Transform’s inaugural 30 Under 30 awards
The never-ending drive that compels young people to want to change the world, the ambition young people in business showcase and the incredible talent they display, is about to be celebrated by Transform magazine for...
Coffee company adopts new identity to ‘Unleash the flavour’
London-based creative brand agency Studio More has collaborated with Manchester-based coffee company Cool Cold Brew (CCB), working closely with its founder, to design a brand identity, that captures the essence of the...
Insights: How can higher education brands navigate the perfect storm to come?
Ahead of the Transform Conference Europe, taking place in London on 3 July, Bell Integrated Communications has examined the challenges facing the education sector in a modern market...
Brand positioning and its impact on corporate and societal change
Building a brand – either in terms of awareness or business growth – requires, among other things, a fastidious approach to brand collaborations and a keen understanding of brand positioning. At Cannes Lions, some of...
New branding by Free the Birds reflects Girls’ Day School Trust’s values
Carrying 125 years of heritage, the Girls’ Day School Trust (GDST) has built a name for itself, being considered as a revolutionary organisation for girls. Its pioneering nature has been highlighted for the past two y...
Dispatches from Cannes Lions, part two
Olympic athletes are inspiring. They offer the world their drive, their success, their failure and most of all, their stories, in every Olympiad. At Cannes Lions today, they offered creative professionals their opinio...
#TransformTuesday: 19 June
Every week, Transform examines recent rebrands and updated visual identities. This week’s picks are below. For more from #TransformTuesday, follow @Transformsays....