• Transform magazine
  • December 25, 2024

Top

News

Transform Awards North America 2017 winners announced

montage.jpg

The Transform Awards’ ongoing recognition of excellence in rebranding honours the very best brand projects from around the globe. Its North America programme, established in 2015, celebrates the vast expanse of brandi...

Read More

Museum roundup: gardens, science and espionage

01 Sign.jpg

From science to natural history to plants and brands, museums remain a source of curiosity across all age groups. So far, 2017 has seen real variation in the strategies that museums, new and old, are adopting to attra...

Read More

#TransformTuesday: 31 October

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Packaging roundup: bread, bars and coffee beans

stump.jpg

This autumn has seen many food brands unveil new packaging. Here is a closer look at three recent rebrands in the food and drink sector...

Read More

Bolivia captures sprawling diversity in revitalised place brand

Bolivia 2.jpg

Widely considered one of the most remarkable countries in South America, Bolivia’s rich and diverse landscape is full of mystery. From the world’s largest salt flat in the Salar de Uyuni, to the remnants of the pre-Co...

Read More

Insight-led brand study emphasises impact of M&A

M&A infographic 1.png

In the last decade, the global M&A market has had its fair share of challenges. Stymied by the aftershocks of the financial crisis, businesses have largely been on the back foot. However, in recent years, the capa...

Read More

Brand disloyalty and career fluidity, Gen Z in focus

maxresdefault.jpg

Gen Z is going to take over the world. Objectively, those born roughly between 1995 and 2010 make up a 2.56bn strong population. They will one day become the movers and shakers of the world. But, according to brand co...

Read More

Prophet releases Brand Relevance Index 2017

Lego 2.jpg

Global brand and marketing consultancy, Prophet, has released its Brand Relevance Index 2017, highlighting the top performing brands across numerous sectors in China, Germany, the US and UK. With a strong focus on ‘re...

Read More

#TransformTuesday: 24 October

Transform Tuesday.png

Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays....

Read More

Making brand architecture magic

SOI_PW_Arlinn_Kord_image_gallery.jog.jpg

What began in 1993 as a game convention attendees could play in the awkward time periods between events has since become a global phenomenon with fans of all ages. Magic the Gathering is no longer a single brand but a...

Read More