• Transform magazine
  • December 21, 2024

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New York State Parks’ Planting Fields launches experience-first brand repositioning

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The project, undertaken by London-based brand and business consultancy Wiedemann Lampe, sought to rejuvenate the Foundation’s entire visitor experience. The newly defined brand pillars – ‘For Nature. For History. For...

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Indigenous Pact redesigned to improve Native Americans’ health outcomes

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The organisation hopes to create health equity for American Indians and Alaska Natives within the space of one generation. It was rebranded by global design consultancy Elmwood, a move that follows on from the launchi...

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Collins rebrands Offf Festival ahead of 25th anniversary

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Offf touts itself as a space that promotes innovation, collaboration and inspiration. The organisation, which hosts its main festival in Barcelona each year but also tours to Mexico City, Vienna and Tel Aviv, is set t...

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Handmade fashion accessories brand Flat Fifteen undergoes playful transformation

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Undertaken by London-based design agency amStudio, the project reflects the brand’s evolving nature towards being solely focused on fashion accessories. By renaming the brand ‘Chooch’ – the nickname company founder Fr...

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Transform Awards proudly announces ANZ 2024 winners

ANZ Winners

For the past five years, the Transform Awards has recognised the very best of rebranding and brand development throughout the Australia-New Zealand region. In Sydney tonight, the Awards once again celebrated the agenc...

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Middle Eastern fit-out contractor Havelock One reveals updated brand identity

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Havelock One, which is based in Bahrain, Kuwait, Qatar, Saudi Arabia and the UAE, sought the help of creative agency Rogue to devise a new identity that reflects its 25 years in the business of fit-out and custom manu...

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Updated Tottenham Hotspur brand aims to add more ‘dare’

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The English football club, located in North London, remastered its brand identity after consulting with over 300 stakeholders, including its players, staff and fans. The move is a major update to the club’s 2006 rebra...

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Winners announced at Transform Awards Asia 2024

Asia Winners

For over a decade, the Transform Awards has reflected the very best work in brand strategy and development on the Asian continent. Tonight, Transform was proud to announce this year’s winners who demonstrated outstand...

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VetPartners rebrand aims to evoke integrity and excellence

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The leading vet care network in Australia and New Zealand turned to Hulsbosch to help devise an identity update that could aptly signal the brand’s long-term vision of setting new standards in excellence....

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Luxury watchmaker Rapport London undergoes quintessentially British rebrand

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Despite its 125 years of expertise in the watchmaking business, Rapport had a sales slump following the Covid-19 pandemic. Hoping to confidently reassert itself as an elegant luxury brand in the minds of modern watch...

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