The Local Organising Committee (LOC) of Chengdu 2025 has unveiled the logo for the 12th edition of The World Games that celebrates where the games are being held. It incorporates traditional Chinese symbols including...
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Inghams unites under strategy 'Because it's great outdoors'
UK tour operator Inghams partnered with design agency SomeOne for a rebrand that focuses on making the most of the outdoors. The rebrand aims to inform customers of Inghams' wide variety of outdoor holiday options...
UK brewery showcases eye-catching rebrand
Vocation Brewery teamed up with design agency Turner Duckworth to build distinctive packaging. The rebrand aims to create a unique visual identity that is easily recognisable on the shelves....
TD Bank Group sonic identity promotes inclusivity and accessibility
TD Bank partnered with global audio branding agency Sixième Son to craft the American national bank’s first sonic identity. Set to be used in television, online advertising and TD ATMs, the sound moniker was crea...
Lions Prep renamed Frive following new brand mission
Frive, a UK-based food subscription service, partnered with Among Equals to rebrand and reach wider audiences with the promise of holistic ready-to-eat meals. Now leveraging taste, health and convenience in its design...
Wilkinson Sword cut-through redesign aims to challenge Gillette
Popular razor company Wilkinson Sword partnered with B&B studio to reposition itself as “The Blade Masters since 1772”. Modern updates to its logo and products sought to create a unified feel by highlighting the l...
DesignStudio partners with motion graphic and VFX immersion specialists to create new creative group
Further, a new design group which comprises DesignStudio, Analog and Pixel Artworks, aims to transform creative innovation across brand, content and experiences. It is backed by Waterland Private Equity, an independen...
Transform announces MEA 2024 winners
Returning to the Middle East and Africa region for an 11th year, the Transform Awards MEA is delighted to reveal its list of winners once again. As always, Transform’s winners reflect the transformative power of brand...
Stop the Traffik rebrand points to charity’s human trafficking prevention credentials
The global anti-human trafficking and modern slavery charity turned to London-based brand design studio Fold7Design to create a new identity which focuses on its prevention mission. The holistic new design system feat...
Vietnam’s biggest logistics and delivery service undergoes expansive rebrand
![[MN] GHTK 25](/media/16425/mn-_ghtk_25.jpg?anchor=center&mode=crop&width=316&height=160&rnd=133602510900000000)
Having been named a Vietnam National Brand in 2022 due to its reliability and affordability, Giao Hàng Tiết Kiệm turned to branding and creative agency M — N Associates to craft a new identity and deliver its nex...
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