• Transform magazine
  • April 26, 2024

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Cocktail supplier shakes its tail feathers in new look

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Premium batched cocktail supplier Tails Cocktails has been given a new look by Boundless Brand Design with an updated brand identity and packaging design. The revamp...

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#TransformTuesday: 10 December

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From food manufacturers to entertainment broadcasters, here is this week's selection of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...

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Museum of the Home reinvents itself for 2020 opening

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London’s Museum of the Home – formerly known as the Geffrye Museum of the Home – has undergone a brand overhaul as it prepares to reopen in summer 2020 under its new identity....

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Five minutes with Tasha Lenton

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Tasha Lenton is client director at media agency UM. She talks about brand authenticity and picking a purpose How can a brand earn authenticity over time? The word ‘ea...

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2020 will be the year of classic blue, Pantone says

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US colour company Pantone has chosen 19-4052 Classic Blue for its colour of the year 2020 as a response to the fast pace of tech-driven modern living. Leatrice Eisema...

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Rebranding a people-oriented law firm

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With an existing identity unable to capture the dynamism of its services, law firm Bristows needed a people-oriented brand to reposition and remain relevant in the field. Its new identity aimed to leverage the power o...

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#TransformTuesday: 3 December

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From corporate finance to Italian liqueurs, here is our pick of the latest rebrands. For more from #TransformTuesday, follow @Transformsays...

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Five minutes with Steve Aldridge

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Steve Aldridge is the chief creative officer of Wunderman Thomson UK. He discusses creativity and brand innovation How can brands keep being relevant? What is the key...

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Winners announced at 2019 Transform Awards Asia-Pacific

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For its first five years, the Transform Awards Asia-Pacific was held in Hong Kong. This year, representing a greater swathe of entries from across the region, and from mainland China in particular, the awards is makin...

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#TransformTuesday: 26 November

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Here's our pick of the latest rebrands from gourmet burgers to an entertainment behemoth. For more from #TransformTuesday, follow @Transformsays...

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