Social media agency, Born Social, launched a rebrand including website, logo, tone of voice and toolkit, with the aim of capturing the essence of the company as it continues to grow and evolve....
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Employer Brand Management Awards 2021 shortlist announced
The shortlist for the Employer Brand Management Awards 2021 has been announced. The panel of expert judges have selected the best entries demonstrating impressive and successful employer brand over the past 18 months. Employer bran...
Siegel+Gale unveils new visual identity for chip-production company
Specialist chip-production company, GlobalFoundries (GF), worked with branding agency, Siegel+Gale, to launch a new visual identity and brand story. The new brand identity aims to capture the essence of what GF is as...
Covid-19 startup rolls out new brand identity by Landscape
Covid-19 testing and vaccine startup, Curative, is rolling out a new brand identity to support its national expansion and drive broader awareness of its offering. Developed with Landscape, a San Francisco-based design...
Bluemarlin designs identity for new alcoholic aperitif
Brand agency, bluemarlin, worked with Malta soft drink company, Kinnie, to launch the brand’s first ever alcoholic aperitif, ‘Kinnie Spritz.’ Kinnie Spritz was ideate...
Transform Tuesday: 20 July
Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transformsays on Twitter....
Greenspace brands the ‘Home of the Driven’ for Escapade Silverstone
Escapade Living, a type of destination developer that aims to combine luxurious hospitality with authentic experiences, refreshed the identity of Escapade Silverstone. Built on the edge of the UK Silverstone race circ...
FutureBrand Australia supports World Youth Skills Day
Branding agency, FutureBrand Australia, is taking part in a global initiative supporting World Youth Skills Day, which gives young people worldwide the opportunity to book one-to-one conversations with team members. T...
The journey driven advantage in brand transformation
Karen Boswell, chief experience officer EMEA at global brand and customer experience agency, VMLY&R, argues that brand transformation requires more than just a creative name change. According to Boswell, human ce...
Iconicity as the route to impact
Richard Taylor, managing partner at branding agency, Brandon, argues that the power of iconicity can help brands cut through the visual clutter and achieve relevance in a sea of sameness. He explores three ways in whi...