Managing director of Landor & Fitch India, Lulu Raghavan, describes how being brand-led can drive extraordinary value for your business. Have you been frustrated...
Articles
Weaving sustainability into our daily thinking
Dan Bramham, creative director at Greenwich Design, discusses the link between digital and environmentalism in the world of design agencies, along with the joys of improving a client’s environmental reputation....
Five minutes with Andrew Godley
Andrew Godley, head of client services for B2B marketing agency Punch!, discusses why industry perceptions around B2B brand marketing need changing. What do you feel...
University student refreshes Kopparberg’s best-selling ciders
Ben McKay, a Ravensbourne University London student, designed a limited time makeover for the Swedish brewery and cider company’s most famed flavours. With the refresh coming into effect throughout the UK this summer,...
Transform Tuesday: 12 April
Here is our latest roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....
How brand and design are powerful tools for growth
Jovan Buac, executive business director of consumer brands at Landor & Fitch, explains why brand and design absolutely cannot be taken for granted in the modern day....
Carne Group receives full visual update from Cardiff-based Clout Branding
The Welsh agency recognised the global asset management firm's brand and communications, which operates throughout eight countries, had become overcomplicated and difficult to navigate. Clout sought to simplify th...
Five minutes with Karolina Namyslowski
Karolina Namyslowski, creative director at amp sound branding, talks to Transform about the evolution of sonic branding and the challenges of working in the industry as a woman....
Chicago-based agency VSA Partners reimagines entire brand identity of FuelCell Energy
The American firm, which is a global leader in the designing, manufacturing and operation of fuel cell power plants, had its marque, typography, colour palette completely redesigned. VSA’s work also introduces a new b...
Unreliable hedonistic forecasters — get to the office
Simon Manchipp, founder of London-based design agency SomeOne, explains how the benefits of returning to the office and getting back out in the world outweigh working from home....
