Global disputes-only law firm Hausfeld worked with Living Group to develop a new brand that would reflect its current status and success. With the firm growing fast over the past 13 years, from one office in Washingto...
Articles
Auckland Opera Studio rebrand to attract younger generation
The Auckland Opera Studio (AOS), a not-for-profit organisation that nurtures and develops young singing talent, worked with design agency Emily Picot Studio to develop a new and more relevant brand that would attract...
Expedia reveals new brand positioning as world prepares for return of travel demand
After one of the toughest years for the travel industry, Expedia , one of the world's leading full-service travel brands, has announced a new direction in brand positioning in anticipation of the post-vaccination...
The Clearing help Marcus Rashford and Tom Kerridge call Full Time on child food poverty
Michelin-starred chef Tom Kerridge and Manchester United football player Marcus Rashford have teamed up to launch Full Time, an initiative aimed at ending food poverty through a video series that will teach lower inco...
Pearlfisher creates strategy and design for Hum by Colgate inspired by ‘sound of electric toothbrush’
International brand design agency Pearfisher created the strategy and design for the new electric toothbrush by Colgate, hum. The design was inspired by the ‘actual s...
Labbrand works with The Honest Company to create Chinese brand name
Global brand agency Labbrand worked with The Honest Company, an American consumer goods company founded by actress Jessica Alba, to create its Chinese brand name 恩怡诗 (ēn yí shī) when it entered the Chinese market...
Havas PR Middle East rebrands as Red Havas Middle East to broaden comms offering
Havas PR Middle East, the Dubai-based agency that covers luxury, lifestyle and corporate communications, has rebranded to Red Havas Middle East. The rebrand signals t...
Largest e-commerce investor rebrands to reflect ambitious growth plan
Clearbanc, the world’s largest e-commerce investor, has rebranded to Clearco and a $100M in new Series C equity funding to fuel the company’s ambitious growth plans....
Cheddar rebrands as Cheddar News
Cheddar, the digital-first news network focused on technology and innovation, has rebranded to Cheddar News and adopted a new tagline ‘look forward,’ which emphasise the network’s commitment to covering the next gener...
Frank Collective designs digital experience for chef Bobby Flay's new cat food brand
American chef and restaurant owner Bobby Flay worked with LA and NYC-based branding agency Frank Collective to design a cat food brand after Flay's pet, Nacho. Frank Collective helped Flay extend his existing bran...